For freelance writers, writing means writing, editing and
publishing various kinds of content, scripts or manuscripts for the Internet, and
this may lead to publication in the form of blogs, e-books or actual books.
Traditionally, the expression writing scripts has taken on
a multiplicity of different meanings, all the way from the use of different kinds
of language scripts, meticulously "scripting" ancient writings or
poetry by hand with pen and black ink, or written manuscripts that are included
in letters, old documents, etc. Manuscript writing includes various genres of
literature like plays, novels, short stories, books, etc. Nowadays, the word
script can also refer to computer fonts like Arial, Times New Roman, or some of
the older "scripts" like Old English text. It can also refer to script
associated with the field of entertainment.
There are key issues with respect Internet content writing,
editing and publication, which may include the following:
Search engine optimization (SEO)
In
the article, “SEO tutorial”, discusses techniques for improving visibility of content
for search engines.
“SEO (Search
Engine Optimization) is the activity of optimizing Web pages or whole sites in
order to make them more search engine friendly, thus getting higher positions
in search results.
Search engine optimization standards are extremely important
with respect to writing, editing and publishing content, script or manuscripts for
the Internet. Enforcing SEO standards helps to increase the
professionalism of Internet publication. Web pages that fail to meet SEO
standards may be subject to severe criticism, or even the deletion of content,
web pages or even web sites.
Appropriateness of genre and content
One of the key issues with respect to writing for the
Internet is the appropriateness of content for the script, manuscript, or specified
genre. For freelance writers, genre always dictates the style of script, at
least to some extent. For example, a play requires dialogue, while a news
report requires documented data that is verifiable. Fiction writing allows a
fair amount of literary freedom with respect to its manuscript, while a
magazine article is looking for specific content in terms of its focus or
topic. It is always important for a freelancer to consider the specifications
of a web master or a web site when writing any kind of script for the Internet.
This may also entail writing appropriate script for different readerships, with
respect to language, race, culture or age.
Presentation of script content
Various kinds of scripts have specific criteria for
presentation on the Internet. For example, poetic writings generally take on
the style of different forms of poetry like haiku, ballad, shadow or galloping
cowboy poetry. The script of a play usually has its own distinct format with
descriptions of settings, acts, scenes and dialogue between characters,
etc.
Length of script
Writing a script or manuscript can vary in terms of its
length. For example, a news report is limited in its length, as it must be easy
to read quickly and requires facts, as opposed to fiction, and accompanying
specific dates, times and places of events. A fiction manuscript can be
much longer, but may also include reference to, or liberties taken with actual
historical events.
Successful, marketable Internet content, scripts or
manuscripts meet basic requirements. They are positive, constructive and often
highly motivational for readers. Many of them can be applicable to any era.
They may or may not have accompanying photography or illustrations as writing
appropriate content often serves that purpose.
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